What is gap analysis?

Home  Dictionary  Gap analysis
 

Tool use to easily identify points that are susceptible to improvement within a content strategy. That is, enable the effectiveness of content to be measured, analysing content that generates the most interest and creating or improving existing content based on each stage of the conversion funnel. And all for the purpose of gaining customer loyalty via rational and emotional content.

 
Download our trends reports
Consumer Trends Branding Trends See more reports

Other digital marketing
related terms

A

B

C

D

E

F

G

H

I

i

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

Y

#